How to Achieve Big PHAT Goals (Award-Winning)

Original price was: $15.00.Current price is: $12.95.

Recommended as one of the ’21 Best Goal Setting Books to Read’ on

“How to Achieve Big PHAT Goals (PHAT is an acronym for Pretty Hot and Tempting) is a step-by-step guide to creating goals we can get excited about, and then moving forward to achieve them.” –

“This is a must read for you, as well as those you lead… and those you love!” Catherine Monson, CEO, FASTSIGNS International, Inc.

For Discounts on orders of 10 or more copies call: 214-457-5656.


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“Big PHAT Goals is an extremely helpful book for achieving your personal and professional goals.” Frank Shankwitz, The Creator and A Founder of the Make-A-Wish Foundation

“I love, love, love this book! As someone who has been dedicated to setting and achieving personal and team goals for the past 30 years, Big PHAT Goals took my understanding to the next level. I rewrote my goals within days of reading the book, following Dean’s formula, and I am already experiencing even greater progress! This is a must read for you, as well as those you lead… and those you love!” Catherine Monson, CEO, FASTSIGNS International, Inc.

“There are lots of books and resources available across the globe that focus on achieving goals. Some have 6 steps to greatness and others lack any real framework. In the book “How to achieve BIG PHAT GOALS” by Dean Lindsay all the best parts of goal achievement knowledge is collated into one powerful little book.  This book is not an academic read in any way. It is simple to read and easy to understand the steps. While the text is straight forward and easy to read the lessons that the author shares are really powerful if implemented.  What’s really great about BIG PHAT GOALS is that it can be applied to any person, in any situation, in any workplace the whole world around. The lessons are scale able, practical and edgy. This is a must have addition for every bookshelf.” – Everyday 

 “I strongly believe How to Achieve BIG PHAT GOALS by Dean Lindsay should be in the hands of every middle and high school student. At this time in their lives, teenagers and youth need all of the positive reinforcement and encouragement they can absorb and this book offers both in a fresh and powerful way. Dean s balance of humor, keen insights, varying text and quick page turning makes for an entertaining, while highly educational read. It is so easily digestible that students will never even realize they’ve been given an assignment in the form of reading. I recommend copies of How to Achieve Big PHAT Goals for every classroom in every school district that is committed to propelling young minds toward positive goal achievement.” — Cindy Gerhardt, President, Florida PTA


Chapters in Dean’s new Goal Setting Book Big PHAT Goals include:

  • Internalized Reasons Create Movement                     

  •  Defining Your Parameters for Progress

  • Big PHAT Goal-Crafting Defined

  • Six Rules of Big PHAT Goal-Crafting

  • Committing to Big PHAT Progress

  • Progress Takes Persistence

  • Teaming Up for Big PHAT Progress ( Goal Alignment & True Employee Engagement )

  • The Little Mind that Could

“Dean Lindsay’s book, How to Achieve Big PHAT Goals, powerfully helps to substantively fill in the gaps between the dreams we have and the attitudinal perspective required to achieve them.  It teaches readers how to practically utilize the art of self-investment as a means to not only reach our goals, but exceed them – and supplies the tools and cutting edge techniques needed to get your game to the next level of success. Big PHAT Goals is an outstanding book, read it!”  Mike Muhney, Relationship Management Architect and Co-Inventor of the groundbreaking ACT! Software

“Big PHAT Goals is an easy read with a wealth of knowledge for all readers.  In sales, we often run off track and loose focus, this book brings everything back into prospective!  It’s is a must read for everyone, especially those just entering the work force. I’m purchasing one for each of my grandchildren.” – Doris Massey-WallerRegional Sales Vice President at Pan-American Life Insurance Group

There are only winners as a result of the Big PHAT Goals.” Stefan Stenberg, Founding Partner, Competenta Management, Luleå, Sweden

“Dean Lindsay’s book, ‘How to Achieve Big PHAT Goals’ offers a straight to the point, thought provoking and highly useful guide that applies to everyone. The book walks its users through a step by step process of understanding our true motivations behind our personal and team goals, and then provides easy to follow instructions on mapping out the steps to making them a reality. I highly recommend you read Big PHAT Goals! Darryl Morin, CEO, AWIMobility

“How to Achieve Big PHAT Goals is an absolute BUY! Dean Lindsay has done a phenomenal job in outlining a “goal crafting” process for any type of goal. Unlike some complicated manual loaded with jargon, this book is a call to action, along with the tools of how to get it done like a pro.”Antonio Valente, Financial Advisor / Qualified Plan Financial Consultant, Baird

We gladly offer Big PHAT discounts on orders of 10 or more copies of the Goal Setting Book – How to Achieve Big PHAT Goals. Call 214-457-5656 for details


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